InterCoastal Net Designs
ICND is an award winning web development and digital marketing team that specializes in vacation rentals and real estate companies. Since 1999, InterCoastal Net Designs (ICND) has been offering a wide array of web related services, including web design, development, business automation tools, and full service digital marketing.
At ICND we specialize in ingenuity, innovation and imagination – we are your technology partners for creating conversion focused online brand experiences and e-business applications. For more than 18 years our staff of experts have taken the initiative to partner with our clients to target their specific needs and creatively develop personalized technology solutions. Our commitment to innovation and research has allowed us to help our clients stay on the cutting edge of their industry.
To ICND, the guest experience starts with us. We make it easy for them to find you, search your site, book online, sign digitally, and plan their vacation all through our suite of products. This allows you to focus on what you are good at –providing a memorable vacation to last a lifetime.
RezFocus – Booking Engine Integration
Who wants more bookings? ICND offers an Award-Winning Website Platform that is focused on one thing… conversions.
RezFocus, ICND’s best-in-class booking platform is tested and proven to drive more online bookings. By concentrating on user-experience, features and functionality, and offering a better way to search, book, and harvest leads. If your website is not performing as well as it should, let us help you perfect it.
At InterCoastal Net Designs (ICND), we have developed a vacation rental booking interface that harnesses the power of your existing Property Management Software (PMS) with all the features and functionality to drive conversions.
We can customize your interface to fit the unique needs of your vacation rental management company by tailoring your search to your market and target audience. ICND works with a verity of Property Management Systems, from Homeaway products such as Property Plus, Escapia and V12, to Barefoot Technologies, Streamline, RNS, VRM, and RMS, we have the experience under our belt to work with your Property Management System.
Our best in class booking engine interface allows you to seamlessly integrate your properties into your own website. Sometimes, when using a Property Management Software (PMS), the provided web interface is framed around the information using an iframe, or maybe a subdomain. So, when your web users click through to browse or book a property, they are actually clicking and browsing on a different version of your website and your primary URL doesn’t get any SEO credit.
Why does this matter? Because bringing the content on to your website allows each property to become content that the Search Engines (such as Google, Bing and Yahoo) can easily crawl and index. Content is king when it comes to optimizing your website, particularly in the highly competitive vacation rental industry and competing for placement against OTAs. For the Search Engines to define your website (and thus your business) as an “authority” in your market, you have to have content–and lots of it. By using the ICND vacation rental booking interface, you can do this easily without having to spend multiple hours every month creating unique content for the Search Engines to find and index. Every property wil have it’s own unique page and we can help you create custom search links for long tail keywords.
Key features include:
- Enhanced user experience
- Lightning fast search interface
- Integrated seamless with your PMS
- Conversion Boosting Urgency Features
- Smart Calendars
- Booking Abandonment
- Automatic Refine Search (Without clicks!)
- Lead Harvesting
- Check-out Page Optimization
- Integration with leadtracking and guest portal tools
- Property reviews, FAQs, and other gadgets for enhanced content
- Large photos and custom descriptions
- Map, List, and Grid View search result toggles
- Custom Search Results Pages for traffic generating content
Drive more online bookings with ICND’s conversion focused booking engine. By integrating in with your Property Management Software, ICND has perfected the game of online booking. We’re dedicated to bring you the features and functionality that enhance user experience and perfect the path to booking. Learn More >
GuestFocus – Guest Portal
An interactive way for you to increase the guest experience. Allow guests to login and make payments, view and sign documents, review reservation information, and communicate about their stay.
Key features include:
- Digital signatures
- Online guest payments
- Share with other guests
- Secure Login
- Guest E-Signature
- Online Payments
- View Reservation Information
- SMS Text Guest Messages
- Automated Emails
- Invite Additional Guests
Guest Portal is a customer facing, responsive, web-based interface to help your guests make the most out of their online reservations. Guest Portal allows for guests to sign their rental agreements, view important reservation details, and make payments. Take your guest experience to the next level. Learn More >
LeadFocus – Leadtracker
Drive conversions with ICND’s easy to use Lead Tracker. Collect leads from your website with the ability to see what they looked at your site and answer with ease by using email templates. Respond seamlessly to OTA inquiries with availability and comparable properties.
Key features include:
- Create quick quotes easily
- Responds to web and OTA leads
- Convert more leads into bookings
- View leads, agent responses, and multiple property inquiries from one central location
- Web lead insight like properties viewed, property search history, and all pages viewed
- Email templates for quick agent responses
- Easy integration with most OTA’s
- Conversion reports for reservations and OTA’s to see what’s working
- Easy to use Quoting tool to allow reservationists to easily build and view previous quotes
- Fast response time to keep guests interest and directed back to your website
ICND has developed a web-based platform to help vacation rental managers collect leads from your website and OTAS and oversee reservationists via an efficient and organized platform. ICND Lead tracker is easy to deploy, quick to learn, feature-rich, and most importantly—affordable. Learn More >
OwnerFocus – Owners Portal
When it comes to maintaining owners, communication is key. ICND has developed a login for just owners to access their property information, view availability, make owner reservations, and keep constant communication of what’s going on with their property management company with seamless integration with your PMS.
Key features include:
- View owners statements online
- Reserve owner and owner guest stays
- Digital owner communication tool
- Secured Owner Login & Change Password
- View Owner Statements & View Owner Agreement
- Owner Welcome Screen & New Owner Notices
- View Newsletters & Marketing Materials
- View Availability & Make Owner and Owner Guest Reservations
- Access Your Staff Directory & View Preferred Vendors
- View Rental Revenue and Number of Days Booked
- View Maintenance Report & Submit Service Request
- Owner can add warranty info & share documents
- Ability to email and keep owner email communication
Stand out from the crowd with an easy to use and update Owners Portal from ICND. Learn More >
Web Development
With more than a decade of experience, ICND is ready to maximize the power of your website. Your website is your most important sales tool. By integrating with your Property Management software, ICND has perfected the game of online booking.
Key features include:
- Customizable design
- Vacation Rental website development
- Customizeable Design
- Call Outs to Funnel Your Traffic
- Enhanced User Experience
- Easy to Use CMS to Create Pages & Manage Content
- Focused on Converting Leads & Online Bookings
A simple website is Content and Images. Webpages that provide info, visuals, and maybe some entertainment or advertisement. An ICND custom website is much, much more than a simple website. In fact, the content part of it is typically just copied verbatim, with some enhancements. People are not signing contracts with ICND to improve the content of their site in and of itself. They choose ICND to improve user experience, get the knowledge of years of experience in their industry, and make more money from their digital / admin / pages / content builder / assets.
When you partner with ICND you get:
- Responsive Design
- Improved User Experience
- Top of the line design and branding
- Easy to administrate Content Management System
- Audience segmentation and funelling
- Integration with Property Management Software and or local MLS
- A platform to integrate with our other business solutions: Lead Tracking, Guest Portal, Owners Portal
- Conversion Focused to lead to more online bookings and leads
- Cohesive with all marketing collateral
- Built with digital marketing in mind: optimized pages, url structure, and meta data
As the experts in web design and development worlds of Vacation Rental and Real Estate, ICND has invested our years of experience in tailoring our website engineering to produce first class sites with all the bells and whistles. To find out more, view our work. Learn More >
EmailFocus – Email Marketing Platform
Maximize your email marketing efforts through this easy to use email marketing platform. Data mine your guest data, merge lists, create responsive templates, and quickly send all from one unique web-based application.
Key features include:
- Quickly mine gueste history data
- Create responsive template designs
- Reports to monitor success
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- Ability to target based on dates stayed
- Ability to pull out guests with current reservations in the time period targeted
- Ability to target by state
- Ability to target by source of booking
- Ability to target by value of stay
- Export Lists into Email Platform
- Ability to set up targeted lists exported from the data mining
- Ability to A/B Test, subject lists, from names, and email messages
- Ability to use templates or build custom templates for easy deployment
- Provided templates allow for easy build, customizations, and proven responsive design
- Custom templates do have limited editor (no drag and drop), but ability to make changes before deployment.
ICND EmailFocus is an intuitive, easy to use, analytical email program that gives you the ability to mine your guest data, build guest profiles, and send targeted eblasts based off this data. With easy integration into your an email platform, you can also quickly build responsive emails off designer templates and track these messages and their effectiveness. Learn More >
