BUILDING THE PERFECT LISTING
It’s a little trick that makes a big difference: Use headings and bullets throughout your Airbnb listing.
Benefits of Using Headings and Bullet Points:
- Standing out from the crowd
- Breaking information down into its component parts
- Encouraging your audience to read until the end
- Looking professional and credible
- Highlighting all key points and facts
See what we did there? Compare the following two examples:
Headings and bullet points help the brain digest information quickly, simply and without getting overwhelmed.
You need to remember that prospective guests are most likely looking at many other listings at the same time they’re looking at yours.
These guests simply won’t take the time to sit there and read through long, dense and heavy blocks of text.
The easier you make their job in understanding why your place is the best option, the greater the likelihood that prospective guests will request to book it.